Posts Tagged ‘Promotional Items’

Discover Why Promotional Promotional Merchandise Programmes May Not Be Right For Every Company

Companies who consider using Promotional Merchandise programmes are usually those looking for a single source solution for their Promotional Products or other advertising giveaways. The number of companies in the UK that can provide this service can be counted on the fingers of one hand and it’s important that you get all of them to quote for you. The advantages of such a programme are many but it should not be looked at if cost savings are your major objective.

An experienced provider of Promotional Merchandise programmes will be able to let you know very quickly if your company would benefit in terms of time and cost savings by distributing your Promotional Items in such a manner. Not all companies have the right set up for this initiative so please check this out first before you go to the trouble of creating a lot of work for yourself. This is particularly relevant if you are looking to do an on-line tender for the work. Winston Churchill said if you fail to plan then you plan to fail and it’s true, you must go into such a programme with your eyes wide open. Your potential supplier must be able to demonstrate experience in the area especially in Promotional clothing which is almost certainly going to form part of the programme.

The amount of Promotional Merchandise you buy must be high enough to make all the effort of setting up a Promotional Merchandise programme so you need to ask yourself if that figure justifies all the work. Next you need to be sure you are not just running a couple of different products. Finally how many distribution points will you be shipping your Business Gifts to? If you are using just a handful of products and are sending them to a couple of places then stop now and don’t waste any more time. Unless you have at least 10 products and turn over in excess of 25,000 then this is not the route for you.

You simply cannot run such a Promotional Merchandise programme without a website because it is an absolutely vital element. Any potential supplier that cannot provide a free, well designed and built website should not be used, they should shoulder the cost of this themselves and not charge you for it. The ongoing updating and marketing of the site is an essential element of a successful programme.

If your supplier can’t offer on-line stock control and you run out of Promotional Items in the first few days then your whole project is dead in the water before it’s hardly begun. If you do nothing else you must visit each and every potential supplier at their place of work and see how they run their own business and how their staff treat you. Anybody can set themselves up as a supplier of Promotional Items these days by creating a website and making it look as if they are a massive outfit when in fact they operate from a shoe box under the stairs. Lastly but most importantly ask them for a list of satisfied clients, if they can’t provide one then wave goodbye and don’t look back.

Learn How Promotional Clothing Products Are Used At Major Sporting Events By Big Corporate Companies

Promotional Merchandise has been used to advertise major sporting events for many years. Lots of famous companies give away millions of promotional products from printed T-shirts to embroidered polo shirts and from promotional bottled water to leather conference folders to make sure their name is kept well in front of their customers.

The Olympics has to be the world’s largest sporting event, held once every 4 years it is impossible to miss the fact the same sponsors are there every time. These household companies such as Hitachi or Honda can spend unbelievable sums in sponsorship at this event alone. Such is the power or advertising that they probably feel that if they are missing from the list of advertisers people will worry about their financial position.

Every 4 years the largest football tournament on the planet is played, the World Cup. Prospective clients of the sponsors will receive a whole raft of Promotional Merchandise that could include anything from printed T-shirts or any other sort of promotional clothing. You will very often see enormous numbers of spectators all wearing printed T-shirts that were given away by sponsors. The only reason they do this si to get as much brand awareness out there as is possible.

But it’s not just the major sporting events that draw the attention of these major sponsors. Smaller events in comparison are also well supported with promotional clothing. The British Open Golf Championship is a good case in point. There must be more embroidered polo shirts in one place then at any other time of the year. Promotional Golf Umbrellas are another sponsors dream especially when it rains. The advertising that can be seen on the umbrellas when they are open could cost a sponsor hundreds of thousands of pounds whereas they are getting it for giving away a couple of thousand pounds of promotional gifts.

Smaller sporting occasions such as the Badminton Horse Trials are another sort of event that attracts corporations who want to advertise their products through the medium of Promotional Items. Lots of tricks have been tried by companies who give away thousands of printed T-shirts in the hope they will stand out in the crowd. Recent TV adverts like the amazing Budweiser ads that show the crowds holding up cards that magically tell a story are being used more than traditional promotional products such as plastic keyrings or printed pens.

Regional events are often used by more localised companies to promote their products or services, the event may be run by a local authority or a college etc.
Because printed T-Shirts are very inexpensive they are usually at the top of anyone list of purchases when it comes to promotional products.

If you are considering giving away some Promotional Items one piece of excellent advice is this. It is far better to give away a smaller number of very good quality promotional gifts than lots of cheap and nasty ones. By spending a little more or quality the items will be appreciated more by the recipients and they will be kept much longer. A cheap throwaway printed T-shirt or limp, thin embroidered polo shirts will end up being used as rags to clean the car sooner rather than later.

Promotional Teddy Bears Make Great Promotional Gifts

What could be a better time to choose Teddy Bears as Business Gifts than when the first bitter winds hit and all thoughts turn to Christmas time, hot drinks in front of a log fire and a great movie or bestselling book to get your teeth into.

Teddy bears have been used as Promotional Items for decades and long gone are the times when there was just a few to choose from. They are now available in all sizes, shapes, colours and price ranges. Printing them with your logo or message has also become much more simple, once upon a time all you could have was a white Tee Shirt with horrible iron on letters to get your promotional message over. Now though you can have T’shirts in any dozens of different colour printed in full colour both front and back. Teddy bears with ribbons round their necks, Teddies in waistcoats and even Teddies in city suits. Pantone matched clothes can now be sourced for your teddy and even embroidered logos onto the soles of poor Teddy’s feet can be organised. Although this may seem a little strange it actually works very well from a Promotional Merchandise point of view as these Teddies sit with their legs splayed out so your logo is always on view.

If you are looking for inexpensive Teddies to use as Promotional Items you will find good size models from less than £3. However if your budget stretches to a few pounds the range is enormous. As long as you plan well enough in advance you can have a totally bespoke Teddy bear made out in the Far East and save anywhere up to 50% of the UK cost of off the shelf models. There are many advantages to going down this purchasing route because you can select all the elements to suit your personal taste. These include the fabric so your Teddy can have long or short hair, it can be filled with very small round pebbles so it sits upright or it can be filled with feathers that give a very soft feel. You can clothe it in the uniform of a bus conductor a train driver, nurse, fireman or any other garments that you choose. This is why Teddies make such good Promotional Gifts, they really can be designed to fit into any promotion or event.

Teddy Bears are no longer the only plush toys that are used as Promotional Gifts there are now lots of other animals such as Tigers, Lions and even Cows getting in on the act. There are also ranges of very small teddy bears that are attached to keyings, these work particularly well for promotions that involve children and especially young girls who invariably end up having lots of them around the house.

The next time you have a promotional event do please consider using these extremely versatile pieces of Promotional merchandise, they look great, have a very high perceived value and will be kept by the recipient along with your logo or message long after the event is over.